DVD Packaging
Client: Pure
Production: Zenith Graphics

The design for this DVD package was driven by the need to create a branded system that could live over the course of a few years, while also providing fresh details about new projects as they are completed.

The design solution involved creating an interior case that contains a DVD and individual project cards that can be interchanged freely. The outer sleeve was designed to be changed every season, with an evolving mandala design featuring the Pure logo as its source.